Guidelines | Trousdale Banner Schedule

All university signage both interior and exterior and permanent and temporary (i.e.), banners, are governed by university policy and are subject to review and approval by committee members representing the Office of the Provost, University Communications, and Capital Construction Development. Committee members review all proposals and collaborate with those requesting signage to ensure conformity with campus signage standards and criteria.

To request signage, a proposal is required and must address the following: purpose, duration, size, material, design/artwork, content/text, location and include the name of the professional consultant/contractor or company producing the sign. 

For more details, read and review the USC signage policy.

To submit a proposal, contact:

Guidelines for Public Plaza Banners

Light pole banners occupying Trousdale Parkway are subject to approval by USC University Communications. Proposals for banners in these spaces must meet the following criteria:

Thematic Criteria

Banners should contain two or more of the following:

  • Promote an all-university initiative
  • Celebrate USC Trojan culture
  • Celebrate USC milestones (Welcome Week, Orientation, Commencement, Festival of Books)
  • Promote awareness of essential care and safety services

Audience Criteria

Banner themes should be appropriate for one of the following:

  • USC students as a main population; i.e. promoting campus resources for students; — or —
  • The general public; i.e., promoting a free public activity or celebration.

Schedules for central plaza banners follow the academic year calendar (August-May) and are determined in May for the following academic year.

2023 Trousdale Banner Schedule

Banners are typically installed on Mondays.

Spring 2023

Mon. January 2 – Mon. January 30, 2023: Welcome Trojans

Mon. January 30 – Mon. February 27, 2023: Black History Month

Mon. February 27 – Mon. April 3, 2023: Women’s History Month & TIX Anniversary

Mon. April 3 – Mon. April 17, 2023: Earth Month

Mon. April 17 – Mon. April 24, 2023: L.A. Times Festival of Books

Mon. April 24 – Mon. May 8, 2023: AAPI Heritage Month (TK)

Mon. May 8 – Mon. May 15, 2023: Commencement

Summer 2023

Mon. May 15 – Wed. May 31, 2023: AAPI Heritage Month (TK)

Wed. May 31 – Mon. June 19, 2023: LGBTQ+ Pride Month (Flag)ag)

June 19 – June 26, 2023: USCAA Centennial 

Mon. June 26 – Mon. July 3, 2023:  LGBTQ+ Pride Month (Flag)s

Mon. July 3 – Mon. August 7, 2023: Unifying Values