University of Southern California

USC Identity Guidelines

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Social Media Guidelines

…keep it active; inactive accounts can make a bad impression. Engage in a two-way conversation with your followers and strive to create a positive community. Remove spam that is posted…

Website Guidelines

USC Logo Departments, centers, institutes and programs must include the primary USC logo in the top right corner of each page with a link back to the USC homepage. Website…

How Can We Help?

Whether you’re producing a brochure, a website, a grant proposal or a banner, incorporating USC’s identity guidelines will result in a strong visual identity for the university as a whole….

Website URLs and Links

…they are included in a section that is clearly identified as event or program sponsors and this section is less prominently featured than the other event or program information. Examples…