University of Southern California

USC Identity Guidelines

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Social Media Guidelines

earn you respect in the online community. Remain transparent. Be honest about your identity. Because no individual departmental social media site represents all of USC, clearly link pages, account names,…

…information about signage, visit the Policy page here. COVID-19 Safety Signage Effective public health messaging on community behaviors can have significant positive outcomes in reducing the spread of infection. The…

Social Media Profiles

…has different specifications for these, as with Profile photos. Current web standards are: Twitter – 1500 px x 500px Facebook – 3820 px by 312 px Youtube – 2560 x…

Website URLs and Links

…confer with the sponsoring school, department, or divisional unit to keep their site content within brand standards for visual identity, editorial content, and current data privacy and online security best…

Video Quality Guidelines

…University Communications adhere to copyright laws and music without clearance rights issued or permission will not be allowed. There are many stock music libraries available for minimal cost if music…

Website Guidelines

unit, without potential for confusion or conflict with other programs (current and future) are the most likely to be approved. USC gateway websites (safety.usc.edu, parents.usc.edu, diversity.usc.edu, arts.usc.edu are examples) are…

How Can We Help?

…project request to the Creative Services Team at USC University Communications. Upon receipt of your request, a member of the team will contact you within 24 hours (between 9a –…

Print Guidelines

…email account (@usc.edu). • You will then be prompted to login with your USC NetID (username) and password on USC Shibboleth. Only USC faculty and staff (including student staff) with

Merchandise Guidelines

…the contact point for department trademark registration requests and inquiries. How to Order Merchandise Campus organizations and recognized student groups are required to use authorized licensed vendors when designing consumer…

Frequently Asked Questions

…For more information about ordering stationery, visit: identity.usc.edu/stationery. A vendor I work with or have contracted would like to use the USC logo on their website. Is this permissible? USC…