University of Southern California

USC Identity Guidelines

Business Cards & Stationery

The university letterhead, which contains the primary logotype, is used by all central administrative units. The left and right margins have been established as a university-wide standard at 1.125 inches and 0.75 inch respectively. The university’s approved stationery vendor РCorporate Graphics Рhas all of the approved assets for the USC Graphic Identity Program, including those for all academic units.

diagram showing USC letterhead

Two-color university letterhead. Actual size of letterhead is 8.5 x 11 inches.

diagram showing a USC envelope

Two-color university #10 envelope. Actual size of #10 envelope is 9.5 x 4.125 inches. Primary logotype and return address aligned on front in upper left corner. Shield centered on back flap and positioned 0.25 inch above bottom of square flap.

diagram showing a USC business card

Two-color university business card (left) showing left margin aligned with USC in logotype. Gold foil university business card (right). Top and bottom margins are 0.2 inch. Actual size of business cards is 3.5 x 2 inches.

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