University of Southern California

USC Identity Guidelines

The Shield


The university shield is the primary identifier of the University of Southern California. It should be used in the most primary applications and expressions of the identity, as a stand-alone graphic element or in conjunction with the primary wordmark and/or monogram. The university shield exists as the center of the official USC seal and has been updated to meet today’s standards for print and digital applications. In limited applications in which the shield is used as a stand-alone graphic element, it may be cropped. Do not alter or attempt to recreate these elements in any way. Always use approved artwork.


Download university shield graphics

How to Download Our Assets

• Click on the link to download the asset.
• You will be prompted to sign in to continue to Google Drive.
• Enter your USC email account (
• You will then be prompted to login with your USC NetID (username) and password on USC Shibboleth.

Only USC faculty and staff (including student staff) with a USC-provided email account may download assets. The use of these assets is restricted to official university business in accordance with brand guidelines. Contact for any questions.

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