University of Southern California

USC Identity Guidelines

The Monogram


The university monogram is the “shorthand” identifier for USC. As an acronym, it is often used to identify the University of Southern California in a variety of applications, such as printed materials, signage and merchandise. The monogram can be used as a stand-alone graphic element or in conjunction with the primary and academic unit wordmarks. The monogram has been typeset from a modified version of the official university typeface Adobe Caslon Pro. Do not alter or attempt to recreate these elements in any way. Always use approved artwork.

Download monogram graphics

How to Download Our Assets

• Click on the link to download the asset.
• You will be prompted to sign in to continue to Google Drive.
• Enter your USC email account (
• You will then be prompted to login with your USC NetID (username) and password on USC Shibboleth.

Only USC faculty and staff (including student staff) with a USC-provided email account may download assets. The use of these assets is restricted to official university business in accordance with brand guidelines. Contact for any questions.

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