University of Southern California

USC Identity Guidelines

Guidelines for Public Plaza Banners

Black History Month Banners, February 1, 2018. (Photo/Gus Ruelas)

Light pole banners occupying central public area plazas of Trousdale Parkway and Ronald Tutor Campus Center are subject to approval by the Office of University Communications. Proposals for banners in these spaces must meet the following criteria:

Thematic Criteria (two or more of the following):

Audience Criteria (banner themes should be appropriate for one of the following):

Schedules for central plaza banners follow the academic year calendar (August-May) and are determined in May for the following academic year. Academic or administrative departments may suggest additions to the schedule by submitting a proposal between April 1-30 of each year. Additions are contingent upon schedule opening and availability of production funds.

Proposal Submission Form

2019-2020 Trousdale Banner Schedule

(banners are typically installed on Mondays,)

August 5 – Sept. 2: Welcome Trojans

Sept. 2 – Sept. 23: Presidential Inauguration

Sept. 23 – Oct. 14: Latinx Heritage Month

Oct. 14 – Nov. 4: LGBTQ History (Rainbow Flag)

Nov. 4 – Nov. 11: Bike Safety

Nov. 11 – Nov. 25: Conquest “Beat the Bruins”

Nov. 25 – Jan. 6: Traits of a Trojan

Jan. 6 – Jan. 27: Welcome Trojans

Jan. 27 – Mar. 2: Black History Month

Mar. 2 – Mar. 30: Women’s History Month

Mar. 30 – Apr. 20: LA Times Festival of Books

Apr. 20 – May 18: Commencement

May 18 – June 1: Traits of a Trojan

June 1 – July 6: Pride Month (Rainbow Flag)

July 6 – 27: Traits of a Trojan

July 27 – Sept. 7: Welcome Trojans

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